The Final Analysis
By Reggie Brown

It has been a long time since I’ve written an article, so excuse me as I shake off the rust. I have something
to say today that should open a lot of eyes and make people think about Internet Marketing as a whole but
affiliate programs in specific.

I’ve been online now for about 5 years or so. I’ve seen a lot of people and or programs go in 5 short years. Today
I’m able to see a clear picture of what’s really going on in the Internet Marketing community. I couldn’t say that
5 years ago. Back then I was as green as I could be. I joined every free affiliate program I could with the
dream of Internet Millions like most of the newbies coming online today. I quickly learned Dreams don’t pay the bills.

I’m sorry to say most affiliates today have a Lottery Mentality. Again, I was the same way. Lottery Mentality means they just want to get a ticket. What’s even worse, is that Online they don’t even have to pay for the ticket.
All they have to do is sign up. Do you see the analogy I’m drawing here? Remember that long line at the corner
store where all the old women buy their precious lottery tickets? Well, that represents the affiliate community as a whole.

Think about it. How many people out of a hundred is gonna hit the lottery? Zip, Nada, Right? Could you say
the same for affiliates? At present, 95% of affiliates don’t even receive a check. Of the 5% that get one
maybe 1 percent or less is making any real money. You know, checks to brag about and not the 2 dollar checks so common today online.

Don’t get me wrong. I’m not totally against affiliate programs as a starting point for a person to test his online marketing metal. Common sense should tell you that if you can’t sell a brand new ebook from
the great Marlon Sanders or a Corey Rudl, what makes you think one written by you will sell. Hey, maybe it will, but I would say the odds are similar
to those of the lottery, slim to none.

The truth is: If you don’t have your own email list of prospects you probably won’t be driving the pink limo that you keep dreaming about. If your not testing your ads before you drop a couple of grand on banners
(Don’t Do It!) or ezine ads you probably won’t reach the Best Sellers List any time soon. If you don’t
establish a relationship with the people you email you probably won’t be voted “The Most Popular Marketer
On The Internet.” You might even get thrown off.

Well, let’s get to the main course: If you are not controlling the game with either Resell Rights or Creating Your Own Product the numbers show that
you’ll probably be eaten alive by the Sharks in this huge ocean called Internet Marketing. Whatever you do just be conscious of the numbers and just try and put the chips on your side of the table. The game may look like it’s rigged but you can still win. You really can!

About the Author

Reggie Brown is a successful Article Writer / Internet Marketer with a heart for the loyal struggling affiliates. NewsFlash! Jimmy Brown’s New Product Cures the 2 Dollar
Check Syndrome and helps you earn Fat commission checks you can be proud of. Check it out at:
http://www.profitsvaultmonthly.com/pvm?i=reggiebr

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